De Qué Sirve

2019 single by Paulina Rubio

"De Qué Sirve"

Single by Paulina Rubio

Released

September 13, 2019 (2019-09-13)

Recorded

2019

Genre

Ranchera-pop^[1]

Length

2:35

Label

Self-released

Songwriter(s)

Paulina Rubio
Andrés Castro
Edgar Barrera

Producer(s)

Paulina Rubio

Paulina Rubio singles chronology

"Si Supieran"
(2019)

"De Qué Sirve"
(2019)

"Tú y Yo"
(2020)

"De Qué Sirve" is a ranchera-pop song by Mexican singer Paulina Rubio, released to digital retailers and streaming services on September 13, 2019 and was produced by Rubio.^[2] It was written by Rubio, Andrés Castro and Edgar Barrera. It was also her last single released as an independent artist before signing with Sony Music Mexico.^[3]

Rubio said, "I'm very passionate, and rancheras are very passionate. This is the kind of pop song that opened a lot of gates for my internationality back in the day and all my fans have been asking me to do a song like this."^[1]

Music video

The music video for "De Qué Sirve" was directed by Milcho.^[1]

Charts

Chart (2019)	Peak position
US Latin Pop Digital Songs Sales (Billboard)^[4]	14

References

^ ^a ^b ^c Calvario, Liz (December 12, 2019). "Paulina Rubio Opens Up About Heartbreak and How 'De Qué Sirve' Is Inspired by Her Life (Exclusive)". Entertainment Tonight. Retrieved October 24, 2021.
^ ""De qué sirve": La nueva propuesta de Paulina Rubio". CADENA 100 (in Spanish). 2019-09-09. Retrieved 2019-12-02.
^ "The Iconic Entertainer PAULINA RUBIO Promotes "EM-PAU-WERMENT" And Extends Her Reign With Her Single And video "YO SOY"". sonymusiclatin.com. Sony Music Latin. 15 October 2021. Retrieved 27 October 2021.
^ "Paulina Rubio - Chart History (Billboard)". Billboard. Archived from the original on October 24, 2021. Retrieved 2021-10-24.